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USE CASES

Industry-specific use cases

The 8 industries are entertainment, real estate, human resources, e-commerce, telecommunications, BtoB, education, and healthcare.Here is a summary of which visitor actions trigger which content variations.

Entertainment & GamesReal EstateHuman Resources & RecruitmentEC・D2CTelecommunications & CarrierBtoB・SaaSEducation & SchoolsMedical / Clinic

Entertainment & Games

Access spiked on the delivery date, with users spread across various countries and devices.You can handle everything together without creating separate pages.

Visitor movementConditions of useDistribution content
They watch the trailer, leave without registering, and return a few days later.Number of VisitsFor the second time, move pre-registration to the top and move the video down.
iPhone, Android, and PC are mixed togetherDeviceShow only the store button for that device
There are accesses from Taiwan and English-speaking regions.Country / Display LanguageReplace with delivery dates and stores by region
Comes from tournament pages and strategy sitesSourceHide the explanation for first-time users and switch to one for existing players.
Post announcements for collaborations and limited-time offers.Delivery periodIf you set a start and end, it will switch automatically.
Leave the registration form midway—You can check where it stopped in the recording of that session.

Real Estate

Even if you create area-specific pages, they won't reach people who never visit those pages.It can be determined by who came.

Visitor movementConditions of useDistribution content
They view properties in a specific area continuously, then leave and return from the top the following week.Visit Count / URL PathReplace the top hero with that area and display it from where the user left off.
I'll come after checking comparison sitesVia competitor/comparison sitePlace reasons for being chosen and achievements at the top
I watch it many times on weekday eveningsTime of Day / Number of VisitsInstead of in-store visits, online consultations will be featured prominently.
Access from a remote locationPrefectureWe offer travel expense assistance for property viewings and online viewing options.
Viewing on smartphoneDevicePin the phone button to the bottom of the screen

Human Resources & Recruitment

It is a product with a long consideration period.Connect pre-application return visits and post-application actions in a single flow.

Visitor movementConditions of useDistribution content
I saw the job posting and will come back in two weeks.Number of VisitsSwitch from a description to encouraging applications
After applying, they are viewing the conditions page againVisitor behaviorNotify the person in charge and keep them ready to respond immediately.
Multiple people from the same company are viewing thisCompany NameDisplay the corporate contact window
There is a lot of access during nighttime and holidaysTime of Day / Day of WeekWe will align it with a flow that allows responses at that time.
Many applications are coming from smartphonesDeviceDisplay a flow with fewer input fields

EC・D2C

You can show different messages to first-time visitors and returning visitors, all on the same URL.

Visitor movementConditions of useDistribution content
First-time visitorNumber of VisitsShow reasons to buy and track record
Returning visitNumber of VisitsDisplay first-time coupons and shipping incentives
Comes from adsAd parametersMatches the ad's appeal to eliminate any disconnect.
Comes from in-store QR codeQR & BarcodeDisplay product details and related products, and remember viewed products
Viewing from inside a physical storeIn-store visitsDisplay inventory, in-store pickup, and staff call
There are visits on rainy days and extremely hot days.Weather/TemperatureReplace with same-day delivery or seasonal products

Telecommunications & Carrier

You can identify the carrier, so you can select who to target with switching promotions.

Visitor movementConditions of useDistribution content
Coming from another carrier's lineCarrierHighlight the switching steps and price difference upfront
It comes from our own networkCarrierInstead of switching, we will show plan revisions and additional services.
Coming from another carrier's network on a smartphoneCarrier + DeviceAlign to a flow that allows users to sign up on the spot
They are viewing the pricing page multiple timesVisit Count / URL PathDisplay simulation and consultation window

BtoB・SaaS

Even while remaining anonymous, you can tailor your message based on which company the visitor is from.

Visitor movementConditions of useDistribution content
Comes from a manufacturing companyIndustry typeReplace with manufacturing industry case studies and terminology
Comes from companies with 1,000 or more employeesCompany sizeDisplay enterprise contact and security information
A company in negotiations views the pricing pageCompany NameNotify the person in charge and provide content tailored to the proposal
After requesting materials, they will come back againNumber of VisitsWe'll highlight the demo booking as the next step

Education & Schools

The content that motivates people who are considering and people who are ready to apply is different.

Visitor movementConditions of useDistribution content
First-time visitorNumber of VisitsWe'll show you what you'll learn first
They leave after viewing the information session pageURL Path / Number of VisitsHighlights the next event date
There are accesses from nearby areasPrefecture/City/Ward/Town/VillageWe will show nearby campuses and how to get there.
There is access during nighttime hoursTime of dayMove the online information session to the front

Medical / Clinic

We can address pre-visit concerns for each individual patient.

Visitor movementConditions of useDistribution content
There are accesses from nearby areasCity/MunicipalityDisplay information about the nearest clinic, directions, and parking.
Access outside of business hoursTime of dayDirects bookings to online reservations instead of phone calls
Viewing a specific symptom pageURL pathInsert the track record for that condition and doctor referrals.
Will revisitNumber of VisitsPin the reservation flow to the bottom of the screen

Even in different industries, the process is the same.

Changes the page content based on who is visiting.

文言変更You can change the text for various elements such as headings, body text, buttons, and more.
画像の差し替えYou can change the image itself and the link destination when clicked to ones tailored for that person.
かたまりの差し込みYou can insert elements such as case studies, comparison tables, and announcement banners at any position on the current page.
並び順の入れ替えYou can rearrange the order within the page to bring the content that resonates with that person to the top.

List of available conditions What you can do with delivery conditions are summarized in.

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